Hijab Connect: A Mobile App for Hijab Entrepreneurs based on Frugal Innovation


    Inventor

    Research Background: Businesses should invest in advanced customer relationship management technologies to understand client preferences and fill data gaps. 86% of consumers are willing to pay for a better experience, emphasizing the need for a smooth and dynamic experience. The worldwide CRM industry, estimated to be worth $63.91 billion in 2022, is projected to grow. A Zoho CRM survey reveals 56% of respondents don't use a CRM system, indicating a need for small businesses to find a simple, affordable, and effective CRM solution to enhance customer satisfaction.Hijab Connect: The app is designed to assist hijab entrepreneurs in managing their customer relationships efficiently and cost-effectively, utilizing the convenience of their mobile devices.Main Features:1) Contact Management and Customer Analytics & Reporting: This feature simplifies data entry for customer and lead storage, allowing quick access to modify and track data. It also enables the development of customer profiles, segmentation of the buying public, and identification of loyal customers. This helps in understanding customer needs, enhancing marketing strategies, and identifying areas for improvement or growth.2) Analysis/Pipeline Management: The analysis feature in our mobile application is designed to help entrepreneurs make data-driven decisions to optimize their business. With pipeline management, you can easily track your sales process from lead generation to closing deals. By analyzing your sales data, you can identify areas where you need to improve and adjust your strategy accordingly. Additionally, with our powerful analytics tools, you can determine where your money is most effective and make informed decisions about where to invest your resources.3) Stock Management: With this mobile application, you can now easily monitor your inventory remotely with just a few clicks. Keep track of stock-ins and stock-outs and make informed decisions about your business from anywhere, at any time. Our user-friendly interface makes it easy to navigate and understand your inventory levels, so you can rest assured that you're always in control.4) Marketing Management: With this feature, you can now easily organise and store your posters and videos in one place, making it convenient for you to access them anytime, anywhere. Not only that, but you can also keep track of how many times they have been posted, giving you a better understanding of your marketing reach.5) Social Media Management: With our app, you can finally take control of your social media presence and effortlessly plan out your marketing strategies. Say goodbye to the stress of manually posting on each platform - our app allows you to post directly to your social media accounts with just a few clicks. Hijab Connect also helps you keep track of your engagement and reach for each post, giving you valuable insights into what's working and what's not. With this information at your fingertips, you can make data-driven decisions to optimize your social media presence and grow your business.
  • Description of Invention

    Assoc. Prof. Ts. Dr. Magiswary Dorasamy

  • Intellectual Property (IP) Status

    • Copyright Affirmed
    • TRL Status: 3

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